Email : belinda@ladygeek.org.uk
Feb
PinkBerry
Posted by
Â
The BlackBerry is often said to have transformed how business is done. People can now be always ‘on’. However some have warned of the addictive aspects of ‘crackberries’. I have used a BlackBerry for various months now and have to say that I like it to be able to read emails and to retrieve information wherever I go and I like the navigation function. Women in general praise the BlackBerry for allowing them to stay in touch with work while at home.
Â
Given these benefits of the BlackBerry, it is not surprising that Research in Motion, the creator of the BlackBerry, has started to make more stylish BlackBerries that should appeal to women. Yes, they have done the obvious and created a pink version, but the BlackBerry also comes now in a range of colours including red. While a pink BlackBerry might not be entirely appropriate for, say, a female banker, she might like a red one and who knows maybe her male colleague prefers a more colourful BlackBerry too.Â
- Bookmark :
- Digg
- del.icio.us
- Stumbleupon
- Redit it
yes a blackberry has transformed my life. its sleek, piano black and gorgeous to touch. i love it because i can connect to the people in my life all in one place, i can send good quality photos and most of all I can receive my emails; hence why it has become the default for the female professional. When i am without it, i feel like i am short of oxygen. however, as i get more confident with the plethora of technology now available, I am starting to want more media applications such as podcasting, the ability to watch videos and instant messaging, all which are not really easy to do on the blackberry. I see my husband with his Nokia N95 and am astonished that he can get internet radio, watch you tube clips, get regular firmware updates and get all his podcasts. Research in Motion need to take advantage of the fact that women’s work and home needs are so entwined that being the office default will soon not be enough.